The Big Three: F&B Distribution, IP Rights and Talent Recruitment in China

The Big Three: F&B Distribution, IP Rights and Talent Recruitment in China –
Auckland, 22 November – Organized by NZTE

Join us to hear from three of NZTE’s China Beachhead Advisors, coming to New Zealand to
share their insights and experience on F&B distribution, IP rights and talent recruitment in China.
At this afternoon event you’ll hear from:

• Mark Lee, Director of Wing Kee Produce and NZTE China Beachheads Advisors
  Chairman – on the China F&B market landscape, highlights and trends, consumer
  demand, and lessons for New Zealand companies
• Dr George Chan, Partner at Simmons & Simmons – on adopting the right IP strategy
  for China, recent development and changes in China’s IP realm, how to protect your IP in
  commercial contracts, and some common mistakes to avoid
• Fay Tao, Vice President of Human Resources, Hegji Group – on key trends in the
  Chinese labour market, best-practice talent recruitment and retention for foreign
  enterprises, and legal issues and concerns to be aware of when hiring in China.

Relaxed networking with our Beachheads Advisors and other guests will follow presentations.