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The Big Three: F&B Distribution, IP Rights and Talent Recruitment in China

November 22, 2017

The Big Three: F&B Distribution, IP Rights and Talent Recruitment in China –
Auckland, 22 November – Organized by NZTE

Join us to hear from three of NZTE’s China Beachhead Advisors, coming to New Zealand to
share their insights and experience on F&B distribution, IP rights and talent recruitment in China.
At this afternoon event you’ll hear from:

  • Mark Lee, Director of Wing Kee Produce and NZTE China Beachheads Advisors
    Chairman – on the China F&B market landscape, highlights and trends, consumer
    demand, and lessons for New Zealand companies
  • Dr George Chan, Partner at Simmons & Simmons – on adopting the right IP strategy
    for China, recent development and changes in China’s IP realm, how to protect your IP in
    commercial contracts, and some common mistakes to avoid
  • Fay Tao, Vice President of Human Resources, Hegji Group – on key trends in the
    Chinese labour market, best-practice talent recruitment and retention for foreign
    enterprises, and legal issues and concerns to be aware of when hiring in China.

Relaxed networking with our Beachheads Advisors and other guests will follow presentations.

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